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THINK! Which bloggers and celebrities have got most online followers? Why?
1 🔊1.19 Read and listen to the text. Decide if you think a-d are true or false. Explain your answers.The person asking the questions... a knows something about this topic.................. b... isn't interested in making money online.................. The person answering the questions... c... thinks it's easy to become an influencer.................. d... thinks that influencers can be effective.................. 2 Read the text again and answer the questions.1 What products does Harper mention? 2 How do companies decide how much to pay influencers? 3 How much do influencers pay for the products which they promote? 4 Give two reasons why marketing companies want to reach teenagers. 3 VOCABULARY PLUS Complete the noun + noun combinations. Find the missing words on pages 30-33. How do you say them in Vietnamese?1 scorpion .................. (page 30) 2 computer .................. (page 30) 3 beauty ..................(page 32) 4 luxury .................. (page 31) 5 internet .................. (page 32) 6 fashion .................. (page 32) 7 music .................. (page 33) 4 Choose the noun from a-c which does not make a compound noun with words 1-6.
5 USE IT! Work in pairs. Ask and answer the questions.1 Do you follow any online bloggers, comedians or tutorials? Which ones? 2 Do you think that marketing influences you? Why/Why not? |
Really? How does that work? OK. Imagine I'm a fashion blogger or a popular gamer or someone who makes really funny videos. Marketing companies give me a product because of my popularity on social media. I recommend the product and my followers think, 'Hey, that must be cool because Harper likes it. I'm going to buy it. The marketing company pays me, and everyone is happy.
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